Last updated on 24th Oct 2019
What is Traditional Marketing?
The conventional form of marketing that has been used ever since the introduction of the terms marketing and advertising is known as Traditional marketing. This form of marketing includes the following mediums of promotion:
• Promotion Through Television
• Promotion Through Newspaper
• Promotion Through Radio
• Promotion Through Flyers and billboards on roads and highways
• Promotion Through Ads in related weekly magazines
What is Digital Marketing?
The marketing paradigm of a global village is known as Digital marketing. So, it is pretty clear that the age of the internet will have its impact in each domain of life. Digital marketing incorporates promotion through platforms such as
• Promotion Through Social media like Facebook, Twitter, or Instagram
• Promotional ads via emails
• Promotion Through Paid pop-ups
• Promotion Through Blogs
Here are 7 reasons why digital marketing is preferred over traditional marketing
1. Less Costs of promotion
2. Real-time Outcome
3. Easier Development of Brand
4. Quicker publicity than traditional means of promotion
5. Higher engagement than Traditional Marketing
6. Best result oriented to every field
7. Easy analytics
The comparison between online advertising and traditional advertising can be done properly with the help of statistics. This is the most optimum way to understand if a particular path is suitable for you or not
